Veru Truly Sicilian

Veru Truly Sicilian is a company who specialize in artisan Sicilian produce. We started working with its founders at the very beginning, developing an identity and wider brand from their initial brief. The photography, taken by a friend of theirs, was integral to evoking a true sense of life on the island. We built upon this imagery, using intricate image masks that echo the ornate steel work seen in many places in Sicily, to create a premium brand that retains an honesty to the Sicily that Sara and Giuseppe know and love.

In addition to the branding we have designed all the packaging and other print graphics, which includes stationery, exhibition graphics, and promotional material. We also designed and built the website, which uses a Content Management System to allow for site editing, for example adding new products and recipes, as well as keeping customers informed with news posts.

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Identity / Packaging / Print / Website

Veru Truly Sicilian exhibition stand at the Real Food Festival 2009 Veru Truly Sicilian jar label Veru Truly Sicilian website home page screenshot Veru Truly Sicilian recipe card